Product Naming Strategy

Speaker: Jesse Zuehlke, PhD, President, Prime Label

October 27th
10:00 am - 1:00 pm CST

Product naming is a critical intersection of product marketing and regulatory compliance. Explore USDA and FDA regulations on product naming and standards of identity for food products sold in retail packaging. Find out the difference between common and usual, descriptive, standard, and fanciful names and what conventions are required for each. Learn about the components and considerations of product names, including:

- Naming plant based products
- FDA Temporary Marketing Permits
- Using “Claims” in product names
- Flavor labeling and other required qualifiers
- Substantiating product names
- Horizon scanning policy updates to SOIs

Emerging & Popular Claims

Speaker: Caitlin Diederich, MS, RDN, VP Regulatory, Prime Label

October 27th
2:00 - 5:00 pm CST

Ensuring compliance and substantiation of new product claims is challenging. Learn best practices from Prime Label’s visibility into emerging market trends, including ingredient claims, clean labeling, animal production claims, certifications, functional foods, and more. Participants will leave with an understanding of a variety of FDA and USDA regulated claims, and how they might apply to their own products. Our seminar covers:

- Enforcement and risk mitigation framework
- Nutrient, health, structure/function, diet, and immunity claims
- Natural, “clean label,” ingredient, and allergen claims
- Bioengineered, organic, and non-GMO statements
- Plant-based, vegan, and blended meat/vegetable products
- Sustainability, transparency, geographic, and environmental claims
...and much more!

Ingredient & Nutrition Complexities

Speaker: Jesse Zuehlke, PhD, President, Prime Label
Speaker: Caitlin Diederich, MS, RDN, VP Regulatory, Prime Label

October 28th
10:00 am - 1:00 pm CST

Formula updates and labeling changes are a part of doing business in food. Understanding the potential impacts to nutrition and risks to compliant ingredient statements is critical. This session is designed to help companies navigate compliance while responding to changes in ingredient availability, challenges in the supply chain and new technologies hitting the market. The 3-hour sessions will cover:

- Impact of ingredient substitutions on labeling and nutrition
- Labeling strategies to mitigate effects of supply chain disruption
- Managing variations in nutrition profiles
- Temporary use of USDA and FDA packaging after changes
- Ingredient acceptability: GRAS, FDA food additives, and USDA acceptability
- Rules and best practices of ingredient naming
- Mandatory disclosure of bioengineered food
- Case studies and more

This session is designed to give you all the technical information and tactical insight you need to be prepared.

USDA Generic Approval & Claim Substantiation

Speaker: Emily Hendricks, Regulatory Consultant, Prime Label

October 28th
2:00 - 5:00 pm CST

USDA label approval procedures continue to evolve with a new rulemaking for generic label approvals. This seminar will review when you need to go to the USDA for approval and when you can do it yourself. It will also cover top hazards with label review and insider tips and tricks on how to manage the process to get to market faster. The three-hour session will investigate:

- Insider's guide to label approval and eligibility for generic label approval
- Record-keeping requirements and best practices
- Future policy changes and predictions
- USDA-LPDS required sketch label approval process and LSAS tips
...and much more!