On-Demand Webinars*

Bob Hibbert & Amaru Sanchez, Wiley Rein LLP

Two leading DC legal minds share their perspective on expected regulatory changes, emerging trends and risks, food standard controversies, and marketplace trends and technologies. This session features critical considerations as we close out the current year and evaluate the regulatory and labeling landscape moving into 2025.

J. Kathleen Bond, Keller and Heckman

This session will provide an overview of the current legal landscape for green marketing by focusing on five of the most significant developments affecting food companies right now – from class actions, to state enforcement, National Advertising Division cases, and the roll-out of the FTC’s revised Green Guides. The discussion will touch on what types of claims have drawn challenges and best practices for reducing risk in the high risk area of green marketing.

Brian P. Sylvester, Perkins Coie LLP

Food tech innovations ranging from precision fermentation and cultivated meat to molecular farming and beyond have garnered significant attention in the U.S. and globally. Many of these innovations are poised for exponential growth. For example, by some estimates, the market for precision fermentation currently stands at over $2 Billion and is forecast to be near USD $26 Billion by 2032. This session is designed to demystify food tech and provide timely insights into recent and evolving developments at both the FDA and USDA, including anticipated regulatory updates relevant to cultivated meat, precision fermentation and molecular farming. We will cover premarket regulatory pathways and labeling considerations, in particular.

Martha E. Marrapese, Wiley Rein LLP

Contaminants may emanate from any direction. This presentation will focus on prevention, detection strategies, and best practices to avoid heavy metal contaminants from coming through unknowingly in imported ingredients. We will also explore how packaging components and public water systems can add another complication to the mix, highlighting the breadth of PFAS contamination and its impact on litigation in the years ahead. It is difficult to test for every conceivable contaminant. Those attending this session will come away with additional strategies for reducing liability and risks to the food supply.

Ivan Wasserman, Amin Wasserman Gurnani

Prebiotics, probiotics, and functional foods share an important characteristic for purposes of FDA labeling regulations – they have no regulatory definition. Products with these ingredients and descriptions may be conventional foods, dietary supplements, drugs, or medical foods under FDA’s regulations. The regulatory category depends on a number of factors, but critically, any claims made for the product. This session will explore these different product and labeling categories and the applicable FDA labeling requirements.

William Cole, Amin Wasserman Gurnani

Plaintiff litigation and demand letters are becoming one of the primary risks to consider in developing product marketing strategies. Learn how to navigate the shark tank with this discussion of the current litigation landscape, how to best protect your company, and what to do if your product becomes a target.